How could this initiative benefit me? 蜜柚APP enlists agency partners and livestock production specialists to provide technical assistance to help participating ranchers meet initiative protocols and improve forage quantity/quality over time. Participants may get priority enrollment in some federal or state cost-share and incentive programs. For those that direct-market their cattle, the initiative can expand market exposure and provide more product differentiation. A known conservation brand will help tell the story about your operations and the habitat improvement you are making happen for grassland birds. Can I exit the program at any time? Yes, the program is entirely voluntary. What’s required of me? Participating producers agree to adopt initiative standards and implement a Habitat Management Plan developed in cooperation with 蜜柚APP or an agency partner. That plan outlines steps to build better habitat for local birds while being responsive to practical...